For any item purchased there is an associated life cycle, which includes impacts along the entire continuum of a product’s life. This is commonly referred to as the cradle-to-grave analysis for a product and includes raw material extraction and processing, manufacturing, distribution and transportation, use, recycle, and ultimately to final disposal. Knowing the life cycle of products brings awareness to potential negative environmental and human health impacts. However, we can empower climate justice by the products and services receiving our vote, which is cast when money is exchanged for that purchase.
For a company to be considered “green,” or sustainable, they also must consider the whole life cycle of their products or services. However, don’t be “greenwashed” by those businesses not walking the talk. Greenwashing is when a company purports to be environmentally conscious for marketing purposes but actually isn’t making any notable sustainability efforts. Marketing tactics can be misleading solely with an aim to make a profit, which lacks consideration for people and the planet. As a result, we need to empower ourselves by taking the time to investigate and critically think through the best choices for the “green” product or service we are voting for. And then there is another worthy thought for consideration, do we really need this product or service in the first place?
Our demand for unjust “green” products and services may be the end to someone’s future, and potentially humanity’s. This is definitely worthy of pondering and acting responsibly in spite of the political partisan push and deceptive marketing tactics -because we are smarter than that!
#green #climatejustice #environmentaljustice #racialjustice #socialjustice #productlifecycle #empoweryourself #usemoneytovoteresponsibly #purchasepower #dontbegreenwashed #lightnessofbeing #mindmovementandadvocacy #journeywithlightness
Photo Credit: Markus Spiske